
Free, 3 Minutes

ICF-PCC CERTIFIED
25 YEARS BUSINESS LEADERSHIP
ADHD LIVED EXPERIENCE
VIRTUAL COACHING
An executive function coach works with professionals to understand and address how their brain manages attention, task initiation, planning, and follow-through. Shari Black is an ICF-PCC certified executive function coach offering virtual ADHD and executive function coaching to knowledge workers and entrepreneurs across Canada, based in Ontario. If you're a high-achieving professional who struggles to get traction on your most important work, you're not lacking discipline. You're working against your cognitive patterns. Executive function coaching addresses that directly.
The way your brain manages work under pressure is running past its limits, and no planner, app or willpower is going
to change that. This isn't about motivation. It's executive function.
Your brain is doing exactly what a brain does when it's carrying too much. It stalls. It avoids. It defaults to the loudest demand
or the easiest win instead of the most important one.
When more than three things compete for your attention at once, with no clear way to sequence them, your executive
function doesn't slow down. It stops. And the work that actually matters keeps waiting.
That's not a character flaw. That's a predictable, well-documented pattern, and it has a solution.
I spent 25 years in the same high-stakes roles you're in now. Former CEO, Executive
Director, franchise owner. I know from the inside what it costs to be fully capable and still
not be able to get to the work that matters.
A Deloitte Global Human Capital Trends report, drawn from nearly 10,000 leaders across 93 countries,
found that professionals spend 41% of their working day on tasks that create no organisational value. The
leading drivers? Cognitive overload and constant context-switching.
Source: Deloitte Global Human Capital Trends
You open your laptop Monday morning already knowing exactly what you're doing first. No dread. No scanning. Just starting. No wasted ramp-up.
You move the work that actually matters - not just the work that is loudest or seems the most urgent. People stop chasing you for follow-ups.
You close your laptop at the end of the day and mean it. You did the priority work you needed to and then some.
Someone asks how you stay so consistent. And you actually have an answer.
WHAT'S ACTUALLY HAPPENING
This isn't a motivation problem.
It never was.
You don't need to work harder.
You need to understand how you think, processand function - so
the way you work finally matches who you are.
There's a reason why it seems like nothing is working. And it's not what you think.
I'm Shari Black — an Executive Function and ADHD/Habit Coach (ICF-PCC) based in Ontario, working with professionals across North America.
I spent 25 years in private sector and nonprofit operations, HR, and executive leadership. I've sat in the roles my clients are in. I know what it feels like when the work you're most responsible for keeps getting pushed aside by everything else.
That's not a willpower problem. And it's not your fault. I built Black to Basics because I couldn't find anyone who was approaching this the right way.
Eight questions. Two minutes. You'll walk away knowing exactly which pattern is getting in your way - and what to do about it
A single focused 60-minute session that shows you exactly what's breaking down - and gives you one clear next move.
The BASIC Method is 5-phase private coaching engagement — built to move you from chronic overload to reliable follow-through on work that actually matters.